Fashionistas; Interest in leather goods; Women’s and Men's accessories
240
%
Higher Performance
than the industry average for the Fashion & Retail vertical
%
%
Challenge
Geofence COACH Pop-Up Stores in major markets, as well as Wild Poster locations to provide additional awareness to COACH’s new line. Gauge Visitation lift at COACH locations using Verified Walk-In Measurement.
Solution
Over XXX+* Verified Walk-ins provided incremental visitation lift at seven COACH stores. High-performing CTR resulted in an increase of people discovering the new line of products.
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