AT&T

 x

x

Hearts & Science

Electronics and Telecommunications
Locations

East Coast, USA

Duration
28
 Days

Execution

Verified Walk-In Measurement, Device ID Capture

Target Audience

General market, Hispanic market

171

%

Higher Performance

than the industry average for the Telecom vertical

%

%

Challenge

Applying Verified Walk-In Attribution to measure In-Store visitation to AT&T Retailers from consumers exposed to campaign messaging. Retail locations were spread across 25 cities in the market. Utilize Geofences surrounding Street Furniture to amplify messaging.

Solution

XX,000*+ Verified Walk-ins to over 125 AT&T retailers. Demonstrated in-store visitation lift from exposure to out-of-home. Reported on Walk-Ins originating from General versus Hispanic market. *Contact Matthew Shay below for additional campaign insights.

Contact us to learn more about this campaign or to run your own

coNTACT - matthew shay

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